Advertising & Photo Assignments

Assignments - Advertising & Marketing : Photography and Video productions

With  15 years of mainstream international advertising agency experience, Michael AW provides a wealth of expertise to assist with brand development, strategize marketing plans and create a unique selling proposition for your products. Since a change of career to become a full time nature photographer in 1991, he has travelled extensively shooting and consulting for national tourist organisations, resorts and live-aboard vessels. His forte naturally is the marine tourism industry. Engaging an award-winning team of associates, he undertakes assignments encompassing brand development, research, graphics through to full scale event productions.

Equipped with state of the art equipment, Michael AW undertakes photographic and promotional video assignments.

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Consulting & Photography past clients:

Maldives Tourist Promotion Board : Indonesian Tourism Promotion Board: Pohnpei Visitors Bureau: Sarawak Tourism Board: Outback Coast Tourism - WA: Land & Sea Sports: Nikon : Sony: Epson: SEACAM: Sanyo: Longine: Citizen: Girard-Perregaux Swiss Watches: DeBeers: Cathay Pacific: Shiseido: BOSE: Subaru: Opel: Four Season Resorts : Resort World Sentosa, Minahasa Lagoon Resort, Scuba Seraya Resort. 


Major Projects

  1998 Consult for Pohnpei Tourism Bureau , Micronesia

  1992 Consult for the Indonesian Marine Tourism Federation and the Department of Tourism, Post and Telecommunication.

  1992 consult for 'The Serenade' Live-on board diving vessel.

  1992 consult for Murex Resort Manado

  1993 International Consultant for the marine tourism for Maluku Tourism Board- Ambon Marine Festival.

  2000 Consult for MSV Wind Cheeteh in the West Pacific

  2000 Consult for Maldives Tourism Promotion Board

  2005 Consult for Minahasa Lagoon Resort

  2005 Consult for MV Odyssea 1 – live-aboard in North Sulawesi

  2010- 2013 Consultant and Marine Interpretation - SEA Aquarium Singapore


Published Work

"Sharing with Sharks" - National Geographic In a surprising interaction at sea, colossal whale sharks home in on...
"Journey to Atlantis" - Ocean Geographic I have always wondered what the ocean was like 50 years ago, back...
article thumbnailMichael AW – selected as one of 40 world’s Most Influential Nature’s Photographer Outdoor Photographers ...
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Latest News

Brunei bans shark trade at Celebrate the Sea Festival 2013 Celebrate the Sea 2013 (7 – 9 June) was perhaps...
Report by Michael AW Together with Marie Levine of Sharks Research Institute,  I was at the 16th meeting of...
Premiere Exhibition at the Australian National Maritime Museum13 April to 3 November 2013. February 2010, a...
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Email :
Tel : +61 43083 3838